Press Room

Hi, we’re Fable.

In 2019, we launched our first collection of sustainably crafted artisan homeware. Since then, we’ve made our way into over 100,000 homes. Founded by entrepreneurs who wanted to simplify the process of outfitting beautiful, sustainable spaces, our timeless collections are responsibly designed in Vancouver, BC, and sustainably crafted by skilled artisans in Portugal, Japan, Germany, and Italy. A proud Certified B Corporation, we’re constantly expanding our collections with consciously crafted pieces that adapt effortlessly throughout the home.

Meet our Makers
Fast Facts

Fable at a glance.

In September 2022, we became a Certified B Corporation.

In 2022, we donated over 40,000 meals to children and youth in need via Mealshare and Magic Breakfast.

We’re available in Canada, the US, and the UK.

We have two retail locations in Canada.

Our packaging is 100% recyclable and plastic-free.

Our ceramics are produced in a 100% zero-waste facility.

Our flatware production is powered by 100% renewably sourced energy.

Leadership

Meet our founders.

Joe Parenteau

Fable Co-Founder and CEO

Tina Luu

Fable Co-Founder and Head of Technology

Max Tims

Fable Co-Founder and Head of Operations

FEATURED PRESS

What they’re saying.

“Sustainably-Led Homeware Brand Fable Plots Retail And Product Expansion As Part Of Series A Funding”

“Plates, candles, cutlery: the best tableware – in pictures”

“Fable dinnerware review: Canadian brand offers sustainably-crafted, artisanal homeware”

“The 2023 GQ Home Awards”

PRESS RELEASES

We’ve been busy.

Media Kit

From logos to leadership photos, here’s everything you need.

Contact

Get in touch.

For press inquiries, please contact media@fable.com. For everything else, drop us a line via Live Chat and we’ll be right with you!